JOJI NECTAR MERCH CONCEPT
In October of 2020 R&B artist, Joji released his sophomore album entitled, "Nectar." Shortly following the album's release, his merch line for the album was also released. Though I thought some of the designs were interesting, I wanted to create merch concepts that I felt would better suit the album and the artist's personality. Drawing from Japanese streetwear for inspiration, I created a 15 piece merchandise line that I felt really represented the music and Joji.
Sketches
Final Designs
Mockups